Knowledge for Action: There Are Apps for That

Wharton launched two new apps in May. The WhartonConnect app, a mobile version of the powerful Wharton directory, provides alumni with unprecedented access to the Wharton network.

WhartonConnect allows alumni to create their own profiles and share achievements and status updates. Then they can browse the profiles of their peers, searching by profession, class year and industry, as well as connect with them through the Global Clubs Network and the schedule of worldwide School events.

The new mobile version allows alumni to carry all these capabilities on their smartphone. When alumni update their profile, the most recent changes appear on the homepage. Profile searches can be done by tapping on tags, including occupations, employers, titles, majors and interests. For alumni on the go, the app empowers them to find their peers wherever in the world life takes them. A full calendar of Wharton community events is also accessible, along with links to School news and other key social media.

For MBA Reunion, Wharton’s techies created an app that anticipated all of the attendees’ informational needs. Users could find all the essentials, such as details on parking, hotels, weather and Internet access. They could access the complete list of registered attendees, sorting by name or class, and follow the weekend’s schedule of events—or personalize a schedule based on the particular sessions, receptions and meals they registered for. The app was continuously updated through a rolling Twitter feed and message system.

As technology and mobility drive alumni’s lives more and more, Wharton is delivering knowledge and interactivity to match.

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