Tag Archives: Internet

  • The Maven of Digital Marketing

    A Q&A with Marie Williams, G'95, WG'95, Senior Director of Digital Innovation at Hilton Worldwide.

  • Revolution Abroad. Revolution at Home?

    The winter uprisings that rocked the Middle East hold valuable lessons - and warnings - for leaders in politics, business, and education.

  • He Won’t Back Down

    As a college student, Elon Musk pledged that he would make an impact on the Internet, on the environment and in space. Fifteen years later, he...

  • Knowledge at Wharton

    Americans spend an average of 14 hours a week online and 14 hours watching TV. But marketers spend 22% of their advertising dollars on TV and...

  • Inside the Fall of a Dot-Com

    Personal Stories From Alums Who Have Been There

  • Hard Times for E-Commerce?

    Sure, some Internet companies are on the ropes, but that's only normal for a gold-rush style industry that's changing the world.

  • Buying the Basics on the Internet

    How is e-commerce affecting the way we shop for milk and tomatoes, houses and office buildings, skirts and suits?

  • Electronic Cash and the End of National Markets

    Professor Stephen Kobrin on money and payments in the Internet Age

  • High-Stakes Decision Making

    A Wharton Professor Looks at How Consumers Make Choices and Why That's Important to Marketers

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