Jeff Fromm

Jeff Fromm W87

President, FutureCast
Jeff Fromm is a marketing strategy consultant, a contributing writer for Forbes, and frequent speaker about millennial consumer trends to leading professional organizations as well as public and private company events. He is the co-author of Marketing to Millennials; Reach The Largest & Most Influential Generation of Consumers Ever (2013), and his new book Marketing to Millennials as New Parents is forthcoming (Q1 2015). Jeff has 25+ years of hands-on experience with brands, including SONIC, Hallmark, Build-A-Bear Workshop, KC Masterpiece, Sprint, Whole Foods, Warsteiner Beer and Payless. He holds a degree in economics from The Wharton School of the University of Pennsylvania and studied at The London School of Economics.
Wharton Magazine - Background

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